Analyze your site data.
Google Analytics is a free web tool that gives you detailed information on your site’s web traffic, so you can analyze how well your website pages are performing.
Get this tool set up on your site and start measuring key metrics, including:
- Top referrers: Where do your customers come from?
- Top page views: Which pages do your customers read?
- Number of visits: How often are customers coming to your site?
- Technology: Which devices are customers using to access your site?
- Social visits: Which platforms are driving the most visitors to your site?
- Conversions: How often do customers perform a specific action, such as make a purchase or complete a contact form?
And this is only the tip of the iceberg. We will establish a Google Analytics account for your website and help you sort through all the information this robust tool provides. The timely, actionable insights you’ll gain will help you ensure you’re seeing the right return from your web site.